Learn
Outlined below are the seven lessons in our program. Our curriculum has been reviewed by knowledge experts in entrepreneurship and includes effective, two-minute quizzes to fortify learning. Sign Up (or Log In) via the top-menu to begin.
1 - INTRODUCTION TO ENTREPRENEURSHIP
This course will provide an introduction to clarify what an entrepreneur is, why a person would want to be an entrepreneur, and how entrepreneurs have shaped and influenced the U.S. throughout history.
Time Required: 40 minutes* |
2 - UNDERSTANDING OPPORTUNITIES
This course provides guidance in the area of understanding consumer needs. Through offering a product or service, capitalizing on trends, or exploring niche markets, the demand of the opportunity must be explored, prior to entering the market with a new business.
Time Required: 30 minutes* |
3 - IDEATING AROUND THOSE OPPORTUNITIES
The definition of “ideate” is to form an idea of; imagine or conceive. After an entrepreneur understands and defines an opportunity, based on the market, the consumers, and the needs of the market; they must then create an idea around that opportunity.
Time Required: 60 minutes* |
4 - COMPETITION AND TARGET MARKET
This course demonstrates first the differences between competitive and absolute advantages, and how they are determined; as well as how an entrepreneur determines the demographic and behavioral profiles of their market.
Time Required: 40 minutes* |
5 - MODELING YOUR BUSINESS
An entrepreneur must be able to effectively model every aspect of their business. This first begins with the Business Model Canvas (BMC), and is followed by the name and branding of the company, as well as the legal considerations that must be taken into account when structuring the business.
Time Required: 40 minutes* |
6 - UNDERSTANDING MONEY
Money inevitably is an integral aspect of entrepreneurship. Understanding the different sources of costs associated with starting a business, the types of income that can be realized by being an entrepreneur, and even how these finances are recorded are all important.
Time Required: 30 minutes* |
7 - COMMUNICATING YOUR VALUE PROPOSITION
As an entrepreneur, one of the most effective tools at your disposal is communication and networking. Communication skills come in handy when discussing business ventures with stakeholders and potential investors.
Time Required: 60 minutes* |
READY TO LEARN?Click below to begin your journey into entrepreneurship.
* - Time required varies according to student comprehension
|
